What we're about
Our vision
We strive to be the foremost importer, exporter and supplier of a wide range of range of products in the Kingdom of Eswatini.
Our promise to You
We are committed to providing quality soap products, with the proper packaging to make sure our packages arrive to you intact.
Our mission
To build a good reputation through our service pledge to under promise and over deliver.
From soap manufacturer to trusted national distributor...
We have been at the forefront from the beginning of the Covid-19 pandemic in March supplying PPE products; Gloves, Masks, Oxygen Machines, Sanitizers, Sanitizer Dispensers and more. Our sister company W&D Investments has been manufacturing and supplying to major retailers and suppliers.
Soap shop Supplies is your one stop shop for all your cleaning products, plastic packaging and other product needs. We have built a good reputation through our service pledge to under promise and over deliver.
Soap Shop Supplies was incorporated in the year 1996, in the Kingdom of Eswatini. The CEO, Mr. William Roets, is managing the company. We are known as the foremost importer, exporter and supplier of a wide range of products in the kingdom of Eswatini.
We started manufacturing as the core business, which was at the time the only household brand in the kingdom as the industry developed, we became a house hold name Soap Shop Supplies.
Mrs. Roets ran the business until she retired and handed over to her son the current CEO. William Roets, who then expanded into the oil and supply industry. We have recently started expanding into sourcing and supplying a wide variety of products that our customers need. Mr William Roets’ partner Ms Dominique Estima who has worked side by side with him for the past 13 years currently runs this division.

